General Management Programme

Call Advisor: Fallon-D Han +65 6516 1037

Email Advisor:

Duration: 10 Days

Next Run: 24 Jun - 05 Jul 2019 - Apply Now

Venue: Mochtar Riady Building, Lvl 5, 15 Kent Ridge Drive, Singapore 119245

Fees: SGD 12,590 (excl. GST) | 13,471 (incl. GST)


Broaden Your Management Skills General Management

When making the transition to general management, managers need to be acutely aware of how their behaviour and decisions impact key stakeholders.

Specially designed for the Asian business context, the General Management Programme (GMP) offers problem-solving toolkits for functional areas such as corporate strategy, marketing, human resources, finance, accounting and operations.

Leveraging a powerful suite of tools, this programme will help you sharpen your analytical skills and make more effective business decisions.

This programme is one of the recommended programmes on the NUS structured leadership development pathway.

Structured Leadership Development Pathway


Dates and Fees

Dates Venue Fees Excl. GST (SGD) With GST (SGD) Registration
Dates 1
24 Jun - 05 Jul 2019 Mochtar Riady Building, Lvl 5, 15 Kent Ridge Drive, Singapore 119245, 12,590 13,471 Apply Now

Note: GST applies to individuals and Singapore registered companies.

Alumni / Early Payment / Team Enrolment Benefits

All NUS alumni and past participants of NUS Executive Education are entitled to 10% alumni savings on this programme.

Alternatively, you can enjoy savings if you pay early with Visa or MasterCard:
> 45 days before start of programme: 10% savings
> 30 days before start of programme: 5% savings

Team enrolment benefits are also available, please contact the programme advisor for details.

Application Deadline

  • Participants are strongly advised to apply at least 2 months in advance
  • Applications received after the deadline will be considered based on space availability
Sign Up for Two Programmes & Save

Enjoy significant savings of S$2,000 by combining the following courses with this programme:

Leading Transformational Change (LTCCOMBI5L)
Mergers & Acquisitions (MACOMBI5L)
Strategic Human Resource Management (SHRMCOMBI5L)
Strategic Marketing Management (SMMCOMBI5L)
Driving Strategic Innovation (DSICOMBI5L)

Terms and conditions apply. Please refer to this information sheet for more details.

Core Focus

  • Strategic frameworks and thinking

    • Formulation and execution of strategy
    • Building capabilities to enhance and protect competitive advantage

    Marketing in Asia

    • Understanding the Asian consumer
    • Strategic marketing management

    Strategic human resource management

    • Leading organisational change and learning
    • Power, leadership and managing talent
  • Strategic financial management

    • Financial analysis, modelling and valuation
    • Financial decision-making and resource allocation

    Operations management

    • Linking operational processes to strategy
    • Managing supply chains for competitive advantage

    Decision analytics

    • Analytical tools for decision-making
    • Resource optimisation

Key Benefits

  • Understand how company strategy drives important functional choices
  • Learn to implement problem-solving techniques across all functional areas
  • Gain a deep understanding of the Asian business environment
  • Learn to perform fundamental financial analysis
  • Tap into the insights of senior participants from diverse industries and countries

Who Should Attend

Who Should Attend

Managers and executives who hold senior positions in functional areas, or who have recently been promoted to general management.

Past Participants

Participants by Region
  • Assistant Head, Offshore & Marine Department
  • Deputy General Manager
  • Director, Sales & Marketing
  • General Manager, Business Development
  • Head, Resource Development
  • Head, Business Leadership
  • Head, Logistics Services
  • Head, Transport Engineering
  • Managing Director
  • Operations Director
  • President
  • Principal Engineer
  • Senior Finance Manager
  • Senior Manager, Business Development, ASEAN


  • Thank you very much for making the General Management Programme an interesting, interactive and relevant programme. Much of the content offered me insights into how I can do my job better, and to understand and appreciate better why and how the executive management team in my company makes certain decisions.

    Koh Lee Huang, Singapore

    Head, Resources

    The programme has provided me with well-rounded knowledge and a refresher of how to be a better manager, both in terms of technical business and leadership skills. The course structure and teaching methodology with case studies, multimedia and class discussions are engaging and provide an enduring learning experience.

    Jennifer Toh, Singapore
    Director, Communications, Member Services & Marketing,
    Institute of Singapore Chartered Accountants

  • The NUS GMP is the best choice in Asia Pacific for managers who want to refresh their skills to reach the next level of management in their company.

    Du Xingliang, China
    General BU Manager
    Munters China Co Ltd

    The General Management Programme offers an excellent mix of topics that are relevant for anyone who needs to manage an organisation at the senior level. Highly recommended!

    Loke Yong, Singapore
    Assistant Director
    Ministry of Defence

    Good programme to learn and refresh oneself on the general elements of management, plus acquire useful tools to enhance management and leadership skills.

    Lee Thian Chye, Singapore
    Senior Assistant Director,
    Ministry of Transport

  • All aspects covered right through the programme were useful. The case studies and the explanations given by the facilitators were relevant to the current day.

    Dilhan Jayawardena, Sri Lanka
    Operations Director
    Fonterra Brands Lanka

    A good programme that provides a comprehensive overview of management practices and tools that are useful for my work scope.

    Yeo Boon Ling, Singapore
    Vice President & Chief Pilot B777
    Singapore Airlines

    Refreshing, holistic, functional preparation for higher level management. Fun, engaging, applicable.

    Joanna Therese (Sobee) Duenas, The Philippines
    Regional Marketing Manager
    Mary Kay

  • This is a wonderfully curated course with the right blend of topics essential for managers, expert instructors who are leaders in their field, and peers from local and international organisations who are willing to share their experiences for everyone to benefit!

    Tan Soon Hui, Singapore
    Assistant Director
    Ministry of Transport

    It has been a great experience both personally and professionally: world-class faculty, 360° programme, wonderful facilities and amazing course mates from different countries with different backgrounds.

    Jordi Alvarez, Spain
    Business Manager

    The content is curated with great care to cover the scope expected of a management programme; at the same time, it is presented in a palatable manner. There was never a boring session.

    Sim Say Nee, Singapore
    Head, Internal Audit,
    Singapore Press Holdings Ltd

  • A well-conducted course. It's like doing a mini MBA. Effective and useful for general managers. Thank you NUS!

    Chirantha Kularatne, Sri Lanka
    Deputy General Manager
    MAS Intimates

    The two-week programme provides valuable insight into understanding general management while covering a myriad of aspects to broaden all participants’ management skills.

    Lee Swee Meng, Singapore
    General Manager
    Singapore Technologies Aerospace

    The GMP has provided me with an opportunity to consolidate my knowledge and experience as a manager, and also provided the platform to interact with other experienced managers from different backgrounds and industries.

    Seah Chong Chiang, Singapore
    Technical Head
    Defence Science and Technology Agency


Programme Director

Lowe Joo Yong

Senior Lecturer, Management & Organisation

» View CV

Joo Yong is a Senior Lecturer in the Department of Management & Organisation at NUS Business School. He specialises in human resource management, leadership development, career management and talent management. Besides teaching undergraduates, he also teaches various leadership and executive programmes.

He has developed customised executive programmes for renowned international companies such as AP Moeller-Maersk, Panasonic, Incheon, International Airport, Singapore's Ministry of Education, Sampath Bank of Sri Lanka, AES Corp, Guangzhou City Tax Department and Mitsui Group, among others. He has also developed a series of leadership development programmes for companies in the Suzhou Industrial Park under the NUS–Fudan Joint Graduate School.

Joo Yong is trained in the Case Teaching Method by Harvard Business School, and in turn, trains others on this method. He is also trained in counselling both by the National Institute of Education and the Counselling & Care Centre of Singapore, and serves as a career counsellor for students. He is also a trained People Developer Assessor by PSB Academy. In 2006, Joo Yong was given the NUS Business School Outstanding Educator Award in recognition of his excellent teaching performances.

Other Teaching Faculty

Chu Chun Lin Singfat

Associate Professor, Decision Sciences
Chair, Faculty Teaching Excellence Committee

» View CV


Ruth Tan

Associate Professor, Finance

» View CV


Chng Chee Kiong

Associate Professor, Accounting

Vice Dean (Undergraduate Studies)

» View CV


Nitin Pangarkar

Associate Professor, Strategy & Policy Academic Director, MBA and NUS-HEC Paris MBA

» View CV


Doreen Kum

Senior Lecturer, Marketing

» View CV


Hum Sin Hoon

Deputy Dean

Professor (Practice), Decision Sciences
Deputy Dean

» View CV

Sheila Wang

Sheila S.Y. Wang

Adjunct Professor, Decision Sciences

Academic Director, MBA Management Practicum Programme

» View CV


NUS Business School
Mochtar Riady Building, Level 5
15 Kent Ridge Drive, Singapore 119245

Phone: +65 6516 7872

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