General Management Programme

Call Advisor: Sarah Chan +65 6516 8340

Email Advisor:

Duration: 10 Days

Next Run: 13 Mar - 24 Mar 2017 - Apply Now

Venue: Mochtar Riady Building, Lvl 5

Fees: SGD 11,590.00 (excl. GST) | 12,401.30 (incl. GST)


Broaden Your Management Skills General Management

When making the transition to general management, managers need to be acutely aware of how their behaviour and decisions impact key stakeholders.

Specially designed for the Asian business context, the General Management Programme (GMP) offers problem-solving toolkits for functional areas such as corporate strategy, marketing, human resources, finance, accounting and operations. Leveraging a powerful suite of tools, this programme will help you sharpen your analytical skills and make more effective business decisions.


Dates and Fees

Dates Venue Fees Excl. GST (SGD) With GST (SGD) Registration
Dates 1
13 Mar - 24 Mar 2017 Mochtar Riady Building, Lvl 5, 15 Kent Ridge Drive, Singapore 119245 11,590.00 12,401.30 Apply Now
Dates 2
05 Jun - 16 Jun 2017 Mochtar Riady Building, Lvl 5, 15 Kent Ridge Drive, Singapore 119245, 11,590.00 12,401.30 Apply Now
Dates 3
04 Sep - 15 Sep 2017 Mochtar Riady Building, Lvl 5, 15 Kent Ridge Drive, Singapore 119245, 11,590.00 12,401.30 Apply Now
Dates 4
27 Nov - 08 Dec 2017 Mochtar Riady Building, Lvl 5, 15 Kent Ridge Drive, Singapore 119245, 11,590.00 12,401.30
Dates 5
12 Mar - 23 Mar 2018 Mochtar Riady Building, Lvl 5, 15 Kent Ridge Drive, Singapore 119245, 11,590.00 12,401.30
Dates 6
28 May - 08 Jun 2018 Mochtar Riady Building, Lvl 5, 15 Kent Ridge Drive, Singapore 119245, 15 Kent Ridge Dr, Singapore 119245 11,590.00 12,401.30

Note: GST applies to individuals and Singapore registered companies.

Alumni / Early Payment / Team Enrolment Benefits

All NUS alumni and past participants of NUS Executive Education are entitled to 10% alumni savings on this programme.

Alternatively, you can enjoy savings if you pay early with Visa or MasterCard:
> 45 days before start of programme: 10% savings
> 30 days before start of programme: 5% savings

Team enrolment benefits are also available, please contact the programme advisor for details.

Application Deadline

  • Participants are strongly advised to apply at least 2 months in advance
  • Applications received after the deadline will be considered based on space availability
Sign Up for Two Programmes & Save

Enjoy significant savings of S$2,000 by combining the following courses with this programme:

Essential Law for Managers (ELMCOMBI2016)
Leading Transformational Change (LTCCOMBI2016)
Mergers & Acquisitions (MACOMBI2016)
Negotiations & Influence in Asia (NEGOCOMBI2016)
Strategic Marketing Management (SMMCOMBI2016)

Terms and conditions apply. Please refer to this information sheet for more details.

Core Focus

  • Strategic frameworks and thinking

    • Formulation and execution of strategy
    • Building capabilities to enhance and protect competitive advantage

    Marketing in Asia

    • Understanding the Asian consumer
    • Strategic marketing management

    Strategic human resource management

    • Leading organisational change and learning
    • Power, leadership and managing talent
  • Strategic financial management

    • Financial analysis, modelling and valuation
    • Financial decision-making and resource allocation

    Operations management

    • Linking operational processes to strategy
    • Managing supply chains for competitive advantage

    Decision analytics

    • Analytical tools for decision-making
    • Resource optimisation

Key Benefits

  • Understand how company strategy drives important functional choices
  • Learn to implement problem-solving techniques across all functional areas
  • Gain a deep understanding of the Asian business environment
  • Learn to perform fundamental financial analysis
  • Tap into the insights of senior participants from diverse industries and countries

Who Should Attend

Who Should Attend

Managers and executives who hold senior positions in functional areas, or who have recently been promoted to general management.

Past Participants

Participants by Region
  • Assistant Head, Offshore & Marine Department
  • Deputy General Manager
  • Director, Sales & Marketing
  • General Manager, Business Development
  • Head, Resource Development
  • Head, Business Leadership
  • Head, Logistics Services
  • Head, Transport Engineering
  • Managing Director
  • Operations Director
  • President
  • Principal Engineer
  • Senior Finance Manager
  • Senior Manager, Business Development, ASEAN


  • The programme has provided me with well-rounded knowledge and a refresher of how to be a better manager, both in terms of technical business and leadership skills. The course structure and teaching methodology with case studies, multimedia and class discussions are engaging and provide an enduring learning experience.

    Jennifer Toh, Singapore
    Director, Communications, Member Services & Marketing,
    Institute of Singapore Chartered Accountants

    The content is curated with great care to cover the scope expected of a management programme; at the same time, it is presented in a palatable manner. There was never a boring session.

    Sim Say Nee, Singapore
    Head, Internal Audit,
    Singapore Press Holdings Ltd

    This programme offers relevant management topics such as leadership, marketing, operational excellence, finance etc., taught by qualified and renowned lecturers. The exercises and case studies are relevant and up to date. The programme gives a holistic view and there is bound to be something you can learn and improve on.

    Lim Eng Leong, Singapore
    Senior Manager
    NTUC Fairprice Co-operative Limited

  • Good programme to learn and refresh oneself on the general elements of management, plus acquire useful tools to enhance management and leadership skills.

    Lee Thian Chye, Singapore
    Senior Assistant Director,
    Ministry of Transport

    The NUS GMP is the best choice in Asia Pacific for managers who want to refresh their skills to reach the next level of management in their company.

    Du Xingliang, China
    General BU Manager
    Munters China Co Ltd

    The 10 days have been content-rich, covering many functions in management. They have given me new perspectives of managing a business.

    Gerald Cheng, Singapore
    Manager - Operations
    Lim Kai Hai Electric Co (S) Pte Ltd

  • A great overview for managers seeking to grow in knowledge or newly assuming a general management role.

    Audrey Ong, Singapore
    Business Development Manager
    ORIGIN Exterminators Pte Ltd

    It has been a great experience both personally and professionally: world-class faculty, 360° programme, wonderful facilities and amazing course mates from different countries with different backgrounds.

    Jordi Alvarez, Spain
    Business Manager

    Excellent programme; allows you to think through details with appropriate materials and real-world examples.

    Oscar Brito, Singapore
    Sonangol Asia Limited

  • This is a wonderfully curated course with the right blend of topics essential for managers, expert instructors who are leaders in their field, and peers from local and international organisations who are willing to share their experiences for everyone to benefit!

    Tan Soon Hui, Singapore
    Assistant Director
    Ministry of Transport

    The programme gave me a great insight into general management and the case studies were very intuitive.

    Sumith Perera, Sri Lanka
    Fund Manager
    Guardian Fund Management

    This programme has not only helped us to develop a better understanding of the leadership model, it has also provided us with a good networking platform to learn from many other participants.

    Chong Chih Chung, Singapore
    Senior Section Manager
    Makino Asia

  • A must-attend if (a) you wish to refresh your memory if you've had an MBA education; (b) you come from a specialised background as this programme will help increase your general management knowledge. It's a joy to learn under a group of passionate faculty who deliver their knowledge in a simple and easy-to-understand manner! Loved almost every minute of the programme. Happy student!

    Darshika Manoli Karunanayake, Sri Lanka
    Deputy General Manager
    MAS Intimates

    This 10-day programme comprehensively imparts knowledge on various functions of the organisation, and is very insightful for a public service officer like myself. More importantly, the diverse group of participant nationalities provided more perspectives, sharing and bonding.

    Winston Chan, Singapore
    Senior Manager
    Centre for Strategic Infocomm Technologies

  • This is a well-designed course for senior executives. All trainers are well-experienced and qualified.

    Muhammad Kalimullah, Pakistan
    General Manager
    Agriauto Industries Limited

    The GMP has provided me with an opportunity to consolidate my knowledge and experience as a manager, and also provided the platform to interact with other experienced managers from different backgrounds and industries.

    Seah Chong Chiang, Singapore
    Technical Head
    Defence Science and Technology Agency

    It was a wonderful opportunity to learn, un-learn and re-learn some of the topics from the faculty who are experts in their areas. A great learning experience.

    Puneet Gupta, Singapore
    Regional Change Manager
    The Royal Bank of Scotland

  • The programme is very insightful and the instructors were engaging and experienced in catering to working professionals.

    Willy Chua, Singapore
    Managing Director
    Schneller Asia

    The class covered a wide range of topics, with relevant expertise and experiences shared by each lecturer, allowing for good interaction amongst the participants.

    Megan Ow Yong, Singapore
    Associate Sales Director
    Shiseido Travel Retail

    The two-week programme provides valuable insight into understanding general management while covering a myriad of aspects to broaden all participants’ management skills.

    Lee Swee Meng, Singapore
    General Manager
    Singapore Technologies Aerospace

  • A well-conducted course. It's like doing a mini MBA. Effective and useful for general managers. Thank you NUS!

    Chirantha Kularatne, Sri Lanka
    Deputy General Manager
    MAS Intimates

    The General Management Programme broadens ways of thinking that are useful to personal development.

    Yohana Erlianie, Indonesia
    Senior Manager
    PT Bank Central Asia

    The General Management Programme offers an excellent mix of topics that are relevant for anyone who needs to manage an organisation at the senior level. Highly recommended!

    Loke Yong, Singapore
    Assistant Director
    Ministry of Defence

  • The programme offers wide insight into various aspects of management. Case studies were engaging and topics discussed were applicable for private and public sectors. Lessons were conducted by engaging and experienced lecturers. Kudos!

    Teng Swee Chong, Singapore
    Senior Project Manager
    Land Transport Authority

    The programme promotes lively discussion and the interaction among the participants and lecturers was fantastic. A good refresher programme on current management practices.

    Esmond Pang, Singapore
    Senior Project Manager
    Land Transport Authority

    This two-week programme is a concise and well-scoped programme which fulfilled its objectives to provide participants with a general understanding of the key attributes and concepts in general management of an organisation. I thoroughly enjoyed and benefitted from it!

    Charles Lee, Singapore
    Senior Manager
    IBM Ireland Product Distribution Singapore Branch

  • A good programme that provides a comprehensive overview of management practices and tools that are useful for my work scope.

    Yeo Boon Ling, Singapore
    Vice President & Chief Pilot B777
    Singapore Airlines

    Thank you very much for making the General Management Programme an interesting, interactive and relevant programme. Much of the content offered me insights into how I can do my job better, and to understand and appreciate better why and how the executive management team in my company makes certain decisions.

    Koh Lee Huang, Singapore
    Head, Resources

  • All aspects covered right through the programme were useful. The case studies and the explanations given by the facilitators were relevant to the current day.

    Dilhan Jayawardena, Sri Lanka
    Operations Director
    Fonterra Brands Lanka

    The programme covered the major aspects of what management is all about and addressed my need for an understanding of certain core issues in my professional development.

    Padma Muralidharan, India
    Senior Manager, Account Development
    Reed Elsevier


Programme Director

Lowe Joo Yong

Senior Lecturer, Management & Organisation

» View CV

Joo Yong is a Senior Lecturer in the Department of Management & Organisation at NUS Business School. He specialises in human resource management, leadership development, career management and talent management. Besides teaching undergraduates, he also teaches various leadership and executive programmes.

He has developed customised executive programmes for renowned international companies such as AP Moeller-Maersk, Panasonic, Incheon, International Airport, Singapore's Ministry of Education, Sampath Bank of Sri Lanka, AES Corp, Guangzhou City Tax Department and Mitsui Group, among others. He has also developed a series of leadership development programmes for companies in the Suzhou Industrial Park under the NUS–Fudan Joint Graduate School.

Joo Yong is trained in the Case Teaching Method by Harvard Business School, and in turn, trains others on this method. He is also trained in counselling both by the National Institute of Education and the Counselling & Care Centre of Singapore, and serves as a career counsellor for students. He is also a trained People Developer Assessor by PSB Academy. In 2006, Joo Yong was given the NUS Business School Outstanding Educator Award in recognition of his excellent teaching performances.

Other Teaching Faculty

Chu Chun Lin Singfat

Associate Professor, Decision Sciences
Chair, Faculty Teaching Excellence Committee

» View CV


Ruth Tan

Associate Professor, Finance

» View CV


Chng Chee Kiong

Associate Professor, Accounting

Vice Dean (Undergraduate Studies)

» View CV


Nitin Pangarkar

Associate Professor, Strategy & Policy Academic Director, MBA and NUS-HEC Paris MBA

» View CV


Doreen Kum

Senior Lecturer, Marketing

» View CV


Hum Sin Hoon

Deputy Dean

Professor (Practice), Decision Sciences
Deputy Dean

» View CV

Sheila Wang

Sheila S.Y. Wang

Adjunct Professor, Decision Sciences

Academic Director, MBA Management Practicum Programme

» View CV


NUS Business School
Mochtar Riady Building, Level 5
15 Kent Ridge Drive, Singapore 119245

Phone: +65 6516 7872

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